Dub
The modern link attribution platform
Squaredance
Partner marketplace for DTC brands—get customers, grow sales
Updated February 2026
| Dub | Squaredance | |
|---|---|---|
| Rating | 5.0★ | 5.0★ |
| Reviews | 23 | 7 |
| Pros | 2 | 12 |
| FactScore™ | 69 | 45.2 |
FactScore™ Comparison
FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.
Pros & Cons
Only in Dub — Pros
Conversion tracking Open sourceBoth tools — Pros
—Only in Squaredance — Pros
Affiliate marketing platform Shopify integration Excellent customer support Partner marketplace Tracking and attribution Easy to use Highly skilled affiliates Innovative technology Payment for sales only Fast growing platform Landing page testing tools Scales affiliate channelOnly in Dub — Cons
—Both tools — Cons
—Only in Squaredance — Cons
Limited geographic availabilityDetails
| Dub | Squaredance | |
|---|---|---|
| Categories | Affiliate marketing, Marketing automation platforms, Link in bio tools | Affiliate marketing, Shopify Apps |
| Platforms | Web | Web |
| Became Popular | February 15, 2023 | January 30, 2023 |
| Website | dub.sh | squaredance.io |
Who Should Pick Which?
Choose Dub if...
- Conversion tracking
- Open source
Choose Squaredance if...
- Affiliate marketing platform
- Shopify integration
- Excellent customer support
With a FactScore™ of 69 vs 45.2, Dub leads in community reception. Dub uniquely offers Conversion tracking and Open source, while Squaredance stands out for Affiliate marketing platform and Shopify integration.
What Users Say
Dub
Dub.co does provide superpowers to your links✨ My favorite part: a comprehensive analytics dashboard that lets you verify the click reporting accuracy across third-party advertising platforms (e.g...
Dub has saved me at least 4 hours of work weekly, finally gave me back control over my placed links, and allowed me to focus on what I do best: growing my clients' organic traffic and sales. I can'...
I use short links for everything, and Dub is an amazing product that solves this really well. On top of this, they have amazing analytics features that I plan to also integrate into fyli at some po...
Squaredance
Love this tool!
Whole Pulsetto team is thankful for David Moon's efforts to troubleshot our issue. David hoped on a video call and guided me ( a marketing person) trough whole pixel setup and code changes. Our uns...
Squaredance is an outstanding affiliate marketing platform. I can speak for the affiliate side of things and there are A LOT of highly skilled affiliates on Squaredance that will get your product o...
Related Comparisons
Frequently Asked Questions
Which is better, Dub or Squaredance?
Based on FactScore™, Dub leads with a score of 69 vs 45.2. Dub has a higher rating of 5.0★ compared to 5.0★.
What are the pros of Dub compared to Squaredance?
Dub uniquely offers: Conversion tracking, Open source.
What are the pros of Squaredance compared to Dub?
Squaredance uniquely offers: Affiliate marketing platform, Shopify integration, Excellent customer support, Partner marketplace, Tracking and attribution.
Is Dub better rated than Squaredance?
Dub is rated 5.0★ from 23 reviews. Squaredance is rated 5.0★ from 7 reviews.
What is the FactScore™ of Dub and Squaredance?
FactScore™ weighs rating and review volume together. Dub scores 69 and Squaredance scores 45.2.
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