GrowthBook
The open-source LaunchDarkly alternative
Market Test
Validate human and AI-generated creative assets in 2 hours
Updated February 2026
| GrowthBook | Market Test | |
|---|---|---|
| Rating | 5.0★ | 5.0★ |
| Reviews | 6 | 1 |
| Pros | 1 | 0 |
| FactScore™ | 42.3 | 15.1 |
FactScore™ Comparison
FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.
Pros & Cons
Only in GrowthBook — Pros
Intuitive UIBoth tools — Pros
—Only in Market Test — Pros
No unique pros listedOnly in GrowthBook — Cons
—Both tools — Cons
—Only in Market Test — Cons
—Details
| GrowthBook | Market Test | |
|---|---|---|
| Categories | Automation tools, A/B testing tools | A/B testing tools, User research |
| Platforms | Web | Web |
| Became Popular | March 8, 2022 | June 4, 2023 |
| Website | www.growthbook.io | conjointly.com |
Who Should Pick Which?
Choose GrowthBook if...
- Intuitive UI
Choose Market Test if...
- No unique pros listed
With a FactScore™ of 42.3 vs 15.1, GrowthBook leads in community reception. GrowthBook uniquely offers Intuitive UI, while Market Test stands out for No unique pros listed.
What Users Say
GrowthBook
Simple to use, powerful, open source, and easily adaptable. Strong founding team who is also very helpful with onboarding and integration help.
It is a great feature flagging and AB testing platform - but we're probably biased as we wrote it. We use it extensively internally.
Simple, powerful, open-source, and adaptable, with a supportive founding team for onboarding and integration.
Market Test
This is next level and looks to be a very useful product.
Related Comparisons
Frequently Asked Questions
Which is better, GrowthBook or Market Test?
Based on FactScore™, GrowthBook leads with a score of 42.3 vs 15.1. GrowthBook has a higher rating of 5.0★ compared to 5.0★.
What are the pros of GrowthBook compared to Market Test?
GrowthBook uniquely offers: Intuitive UI.
What are the pros of Market Test compared to GrowthBook?
Market Test uniquely offers: No unique pros listed.
Is GrowthBook better rated than Market Test?
GrowthBook is rated 5.0★ from 6 reviews. Market Test is rated 5.0★ from 1 reviews.
What is the FactScore™ of GrowthBook and Market Test?
FactScore™ weighs rating and review volume together. GrowthBook scores 42.3 and Market Test scores 15.1.
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