Metabase

Open source Business Intelligence and Embedded Analytics.

★★★★★ 4.9/5
FactScore™ 67.9
VS

Segment

The leading customer data platform

★★★★★ 5.0/5
FactScore™ 63.9

Updated February 2026

Metabase Segment
Rating 4.9★ 5.0★
Reviews 23 18
Pros 6 13
FactScore™ 67.9 63.9

FactScore™ Comparison

FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.

👑
67.9
Metabase FactScore™
★ Metabase wins on FactScore™
63.9
Segment FactScore™

Pros & Cons

Only in Metabase — Pros

Easy setup Embedded analytics Intuitive UI No SQL required Open source Self-service analytics

Both tools — Pros

Only in Segment — Pros

Centralized data management Analytics tool compatibility Enhanced customer engagement Clean and consistent data Customer data platform Data routing Data-driven decision making Ease of integration Unified customer records Data integration Streamlined data collection Eliminates manual tasks Seamless onboarding

Only in Metabase — Cons

Data visualization

Both tools — Cons

Only in Segment — Cons

Details

Metabase Segment
Categories Data analysis tools, Data visualization tools, Business intelligence software Data analysis tools, Website analytics
Platforms Web Web
Became Popular October 21, 2015 March 25, 2014
Website www.metabase.com segment.com

Who Should Pick Which?

Choose Metabase if...

  • Easy setup
  • Embedded analytics
  • Intuitive UI

Choose Segment if...

  • Centralized data management
  • Analytics tool compatibility
  • Enhanced customer engagement

With a FactScore™ of 67.9 vs 63.9, Metabase leads in community reception. Metabase uniquely offers Easy setup and Embedded analytics, while Segment stands out for Centralized data management and Analytics tool compatibility.

3

What Users Say

Metabase

W
Wouter Feb 8, 2024
★★★★★

Metabase makes it super easy to visualize all our business metrics. Have used it for myself, and with teams of 20+ and it works great in each case. With their a visual query constructor interface, ...

L
Lars Jul 27, 2025
★★★★★

Metabase is a really solid Open Source Business Intelligence tool. No brainer for any team to add. Even if you are using other tools (Looker, Tableau, etc) it makes sense to add a little Metabase i...

D
DahnM20 Jul 24, 2025
★★★★★

I've been using Metabase for over a year now, and it’s always great. It’s by far the fastest tool to set up, incredibly intuitive, and makes it easy to unlock valuable insights from your data.

Segment

A
Atle Oct 2, 2023
★★★★★

In "We Are Learning," Segment serves as the backbone of our data-driven decision-making process. Its Customer Data Platform (CDP) capabilities have streamlined the way we collect, unify, and analyz...

J
Joshua Apr 22, 2024
★★★★★

Segment helps us feed Mixpanel data for all user insights we need to make sure that Climatize is working well and meeting all your impact investing needs.

A
Avril May 12, 2025
★★★★★

Centralizes customer data collection, ensures clean, consistent data, and empowers personalized experiences and analytics!

Frequently Asked Questions

Which is better, Metabase or Segment?

Based on FactScore™, Metabase leads with a score of 67.9 vs 63.9. Metabase has a higher rating of 4.9★ compared to 5.0★.

What are the pros of Metabase compared to Segment?

Metabase uniquely offers: Easy setup, Embedded analytics, Intuitive UI, No SQL required, Open source.

What are the pros of Segment compared to Metabase?

Segment uniquely offers: Centralized data management, Analytics tool compatibility, Enhanced customer engagement, Clean and consistent data, Customer data platform.

Is Metabase better rated than Segment?

Metabase is rated 4.9★ from 23 reviews. Segment is rated 5.0★ from 18 reviews.

What is the FactScore™ of Metabase and Segment?

FactScore™ weighs rating and review volume together. Metabase scores 67.9 and Segment scores 63.9.

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