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Assembly

Branded customer portals & AI-powered CRM

★★★★★ 5.0/5
FactScore™ 52.1
VS

Surfe

Empower sales teams to focus on relationships & closings

★★★★★ 5.0/5
FactScore™ 42.3

Updated February 2026

Assembly Surfe
Rating 5.0★ 5.0★
Reviews 10 6
Pros 20 9
FactScore™ 52.1 42.3

FactScore™ Comparison

FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.

👑
52.1
Assembly FactScore™
★ Assembly wins on FactScore™
42.3
Surfe FactScore™

Pros & Cons

Only in Assembly — Pros

AI features All-in-one platform Chat Clean interface Files Team collaboration Workflow automation Workflows Easy integration Tasks Customization options Forms Responsive support Contracts Free tier Frequent updates Project management Developer experience Excellent customer service Fast performance

Both tools — Pros

—

Only in Surfe — Pros

Time saving LinkedIn integration CRM integration Data enrichment Automatic message syncing Easy setup Contact information retrieval Improves CRM usage Waterfall enrichment solution

Only in Assembly — Cons

Learning curve

Both tools — Cons

—

Only in Surfe — Cons

—

Details

Assembly Surfe
Categories Customer support tools, CRM software, Invoicing tools CRM software, Lead generation software, Professional networking platforms
Platforms Web Web
Became Popular September 30, 2025 June 29, 2020
Website assembly.com www.surfe.com

Who Should Pick Which?

Choose Assembly if...

  • AI features
  • All-in-one platform
  • Chat

Choose Surfe if...

  • Time saving
  • LinkedIn integration
  • CRM integration

With a FactScore™ of 52.1 vs 42.3, Assembly leads in community reception. Assembly uniquely offers AI features and All-in-one platform, while Surfe stands out for Time saving and LinkedIn integration.

3

What Users Say

Assembly

J
Jen Sep 30, 2025
★★★★★

I spent years looking for a tool that offered a great turn-key client portal experience and I was thrilled when I found co-pilot (now Assembly). It is customizable while also offering pre-made fit ...

F
Finoana Oct 1, 2025
★★★★★

I’ve been using Assembly for a few weeks now, and I’m genuinely impressed. What started as a tool I hesitated to try has become a core part of how our team runs client workflows. From the get-go, t...

J
Jeremiah Oct 1, 2025
★★★★★

Assembly (formerly Copilot) has completely transformed the way we interact with our clients. The branded client portal looks professional right out of the box, making it easy for customers to messa...

Surfe

M
Máximo Aug 10, 2025
★★★★★

A major upgrade to our Sales Tech Stack! Amazing way to save hundreds of hours every year with the tracking of prospecting alone!

Q
Quentin Mar 14, 2024
★★★★★

Amazing product, highly recommend

M
Marta Jun 18, 2024
★★★★★

Surfe makes your life so much easier that it is impossible to go back. I use LinkedIn a lot for my daily job in partnerships. Thanks to Surfe, when I do outbound, I can easily add contacts to my CR...

Frequently Asked Questions

Which is better, Assembly or Surfe?

Based on FactScore™, Assembly leads with a score of 52.1 vs 42.3. Assembly has a higher rating of 5.0★ compared to 5.0★.

What are the pros of Assembly compared to Surfe?

Assembly uniquely offers: AI features, All-in-one platform, Chat, Clean interface, Files.

What are the pros of Surfe compared to Assembly?

Surfe uniquely offers: Time saving, LinkedIn integration, CRM integration, Data enrichment, Automatic message syncing.

Is Assembly better rated than Surfe?

Assembly is rated 5.0★ from 10 reviews. Surfe is rated 5.0★ from 6 reviews.

What is the FactScore™ of Assembly and Surfe?

FactScore™ weighs rating and review volume together. Assembly scores 52.1 and Surfe scores 42.3.

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