Cello
Easiest way to add a referral program to your SaaS
Open Loyalty for Startups
Open source stack for building customer focused products
FactScore™ 0Updated February 2026
| Cello | Open Loyalty for Startups | |
|---|---|---|
| Rating | 5.0★ | N/A |
| Reviews | 6 | 0 |
| Pros | 15 | 0 |
| FactScore™ | 42.3 | 0 |
FactScore™ Comparison
FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.
Pros & Cons
Only in Cello — Pros
Positive impact on word-of-mouth marketing Easy integration Fast setup Potential for business growth Powerful referral tool User-friendly Boosts user engagement Compliance features Comprehensive referral system Customizable referral program Dedicated onboarding team Effective analytics tools Efficient management Excellent support team Fair pricingBoth tools — Pros
—Only in Open Loyalty for Startups — Pros
No unique pros listedOnly in Cello — Cons
Failed experienceBoth tools — Cons
—Only in Open Loyalty for Startups — Cons
—Details
| Cello | Open Loyalty for Startups | |
|---|---|---|
| Categories | Affiliate marketing, Marketing automation platforms, Customer loyalty platforms | Customer loyalty platforms |
| Platforms | Web | Web |
| Became Popular | June 4, 2024 | February 13, 2018 |
| Website | cello.so | www.openloyalty.io |
Who Should Pick Which?
Choose Cello if...
- Positive impact on word-of-mouth marketing
- Easy integration
- Fast setup
Choose Open Loyalty for Startups if...
- No unique pros listed
With a FactScore™ of 42.3 vs 0, Cello leads in community reception. Cello uniquely offers Positive impact on word-of-mouth marketing and Easy integration, while Open Loyalty for Startups stands out for No unique pros listed.
What Users Say
Cello
Cello provides a comprehensive referral system designed for product marketing, which can be seamlessly integrated into our product. Their dedicated onboarding team assists with the implementation p...
Such a great, simple, yet powerful referral tool for SaaS companies!
Instrumental for where we are at with Butter!
Open Loyalty for Startups
No reviews yet
Frequently Asked Questions
Which is better, Cello or Open Loyalty for Startups?
Based on FactScore™, Cello leads with a score of 42.3 vs 0. Cello has a higher rating of 5.0★ compared to N/A★.
What are the pros of Cello compared to Open Loyalty for Startups?
Cello uniquely offers: Positive impact on word-of-mouth marketing, Easy integration, Fast setup, Potential for business growth, Powerful referral tool.
What are the pros of Open Loyalty for Startups compared to Cello?
Open Loyalty for Startups uniquely offers: No unique pros listed.
Is Cello better rated than Open Loyalty for Startups?
Cello is rated 5.0★ from 6 reviews. Open Loyalty for Startups is rated N/A★ from 0 reviews.
What is the FactScore™ of Cello and Open Loyalty for Startups?
FactScore™ weighs rating and review volume together. Cello scores 42.3 and Open Loyalty for Startups scores 0.
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