lemlist
The cold outreach tool that helps you get replies
Markopolo AI
Reach 30–40% more customers with personal outreach at scale
Updated February 2026
| lemlist | Markopolo AI | |
|---|---|---|
| Rating | 4.6★ | 5.0★ |
| Reviews | 19 | 12 |
| Pros | 12 | 11 |
| FactScore™ | 59.6 | 55.7 |
FactScore™ Comparison
FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.
Pros & Cons
Only in lemlist — Pros
Easy to use Sales automation Personalized email outreach Campaign creation Cross-channel sequences Automated follow-ups CRM integration Image and video embedding Proactive support AI enrichment Easy setupBoth tools — Pros
Customer supportOnly in Markopolo AI — Pros
Analytics Ad account audit Ad automation Feature updates ROI maximization User friendly Agentic sales Autonomous go-to-market (gtm) sales Retention engine Social media managementOnly in lemlist — Cons
Configuration complexity Interface updates Credit card handling Email domain blacklisting Lead verification issuesBoth tools — Cons
—Only in Markopolo AI — Cons
Inaccurate Google data Slow Google dataDetails
| lemlist | Markopolo AI | |
|---|---|---|
| Categories | Email marketing, Marketing automation platforms, Lead generation software, Sales enablement, AI sales tools | Email marketing, AI sales tools, AI SDR |
| Platforms | Web | Web |
| Became Popular | January 24, 2018 | June 25, 2021 |
| Website | lemlist.com | www.markopolo.ai |
Who Should Pick Which?
Choose lemlist if...
- Easy to use
- Sales automation
- Personalized email outreach
Choose Markopolo AI if...
- Analytics
- Ad account audit
- Ad automation
With a FactScore™ of 59.6 vs 55.7, lemlist leads in community reception. lemlist uniquely offers Easy to use and Sales automation, while Markopolo AI stands out for Analytics and Ad account audit.
What Users Say
lemlist
I worked almost 3 years at lemlist, so I might be a bit biased, but it's by far the best cold outreach tool. A strong focus on booking more meetings, a delightful UI, and tons of content.
The best - and french - tool to reach out to your target audience. Smart automation, crosscanal sequences, AI enrichment... all the perks for your sales/marketing team AND sooo user friendly 🔥
We use Lemlist for our mail and linkedin outreach. It's just so easy to create a campaign, add leads and automate the whole sales cycle.
Markopolo AI
Congrats on the launch! Making ad campaigns smarter and preempting potential issues is where the real magic happens. This seems like a tool that not only identifies the gaps but actively bridges th...
Frequently Asked Questions
Which is better, lemlist or Markopolo AI?
Based on FactScore™, lemlist leads with a score of 59.6 vs 55.7. lemlist has a higher rating of 4.6★ compared to 5.0★.
What are the pros of lemlist compared to Markopolo AI?
lemlist uniquely offers: Easy to use, Sales automation, Personalized email outreach, Campaign creation, Cross-channel sequences.
What are the pros of Markopolo AI compared to lemlist?
Markopolo AI uniquely offers: Analytics, Ad account audit, Ad automation, Feature updates, ROI maximization.
Is lemlist better rated than Markopolo AI?
lemlist is rated 4.6★ from 19 reviews. Markopolo AI is rated 5.0★ from 12 reviews.
What is the FactScore™ of lemlist and Markopolo AI?
FactScore™ weighs rating and review volume together. lemlist scores 59.6 and Markopolo AI scores 55.7.
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