MailerLite

Advanced Email Marketing Made Easy

★★★★☆ 4.4/5 from 17 reviews

What is MailerLite?

Grow your business using MailerLite’s lightning fast email marketing platform. Attract new customers with advanced features like pop-ups, multi-trigger automations, surveys, Facebook audiences, and AI-generated email content and subject lines. Anyone can create professional newsletters, landing pages and websites using drag & drop builders and pre-designed templates. Then connect workflows using Zapier, sell digital products and subscriptions with Stripe, sync e-commerce data, and so much more.

Pros & Cons

Pros

  • Customer support
  • AI tools
  • Email deliverability
  • Drag and drop editor
  • Pre-designed templates
  • Inline editing
  • Landing page customization
  • Multi-trigger automations
  • Pop-ups
  • Surveys

Cons

  • Slow support response
  • Buggy software
  • Database migration issues

Tool Details

Categories Email marketing
Website www.mailerlite.com
Became Popular December 27, 2014
Platforms Web
Social

Recent Reviews (13)

L
Logan Feb 10, 2026
★★★★★

Chose Mailerlite for all the onboarding email and communications. Have used ML for a long time and loved it.

A
Agathe May 9, 2023
★★★★★

We've been using MailerLite since the launch of our product, and it's been great! The app works perfectly, no bugs, and emails are sent. Designs are beautiful, and there are many options to customize the landing pages, pop-ups, and templates! Support has been super helpful in times of need, and the product team is reactive to the feature requests, would totally recommend it!

Customer support Email deliverability Pre-designed templates Landing page customization Pop-ups
A
Adam Jan 20, 2026
★★★★★

MailerLite has been our go-to for transactional and product email. Clean UI, reliable delivery, and none of the unnecessary complexity that tends to creep into email tools. It’s been easy to integrate and easy to maintain as we’ve grown.

J
John Feb 12, 2026
★★★★☆

Recommendations from a third party CRM article which provided a number of industry options and associated pros and cons.

First and foremost was the outstanding customer support provided by Gloria, Matheus, Ivan and Denise in explaining and setting up the account. Setting up the account was a lot easier than I had imagined until I reached the domain stage. This stage caused me a bit of grief. Customer support Email deliverability Provide a little more detailed information on the requirement for setting up a domain name considering that not all persons are "techies". Our group utilizes MailerLite strictly for the issuance of newsletters and bulletins so our requirements are limited in regards to all of the services provided by MailerLite.
N
Natacha Feb 13, 2026
★★★★★

The price is very good for the demand we have, and compared to some alternatives. The easy and intuitive platform as well as the easy integration to our systems such as WrodPress and Woocommerce.

It helps our company's email marketing with automation and keeping track of our subscribers preferences. As a small business, we need all the help we can get, and Mailerlite is the perfect tool for our communication. Customer support Inline editing Drag and drop editor Email deliverability Pre-designed templates Pop-ups
B
Brighde Feb 9, 2026
★★★★★

I tried Zoho. Too many issues. Formatting was messy.

Love it. I did leave for a while but I came back. it's the best! Customer support
N
napalopo Jun 20, 2025
★☆☆☆☆

Very buggy! I like the interface and how easy it is to use. But the number of bugs are unbelievable and while they have 24 hr support. They do NOT fix bug, and the actual "TECH" team will NOT get back to you even if you follow up with the chat support or email support every 2 days or every day. You just need to check it yourself. Those who CAN fix the bug are NOT reachable. or the bug comes back. Lastly, if your subscription do not include chat support, don't count on getting ansers in 24 hours. you may never get answer. Bugs ** Both of landing page/website > Bothsurvey/quiz > multi-image options, responsive issues. **date entry. Because of the bugs, we waste a lot of time switching btw their landing page and website and form and also lost a ton of subscribers as we didn't even know their date entry didn't ork.

Slow support response Buggy software
J
Jonasty2000 Jul 20, 2023
★★★★★

The AI tools are a great addition, but I am most excited about inline editing. When I write newsletter text, I am constantly making changes, looking at layout, reviewing, making changes, looking at layout, reviewing... until it is perfect. The fact I can do it all without leaving is a game-changer for me. By removing the back and forth, I can be more creative and focus on ideas rather than editing interruptions. This inline functionality (along with the AI tools) puts MailerLite's Drag & drop editor is a league of its own.

AI tools Inline editing Drag and drop editor
G
Georgia May 10, 2023
★★★★★

10/10 email marketing software. Everything you could need in one place. From an easy to use UX with powerful features that honestly do everything you could ask for, I don't need to look anywhere else. Perfect for simply creating a campaign quickly (they even have great templates you can use!) to creating advanced, detailed automations, you're sorted with Mailerlite. Plus, their customer support are super friendly and helpful! Would highly recommend.

Customer support Pre-designed templates Multi-trigger automations
C
Cody Jul 20, 2023
★★★★★

Congratulations team! The AI generator has already become such a key part of my workflow that I don't know how I wrote newsletters without it! It feels like a genuinely customer-focused improvement, which is something of a rarity these days. Can't wait to see how you build on these already fantastic updates.

AI tools
S
Susannah Feb 10, 2025
★★★★☆

One of the best entry level email campaign software options, although I have had a few issues with them when trying to move large databases over.

Database migration issues

Frequently Asked Questions about MailerLite

When did MailerLite become popular?

MailerLite became popular around December 27, 2014.

What are the main advantages of using MailerLite?

The top advantages of MailerLite include: customer support, AI tools, email deliverability, drag and drop editor, pre-designed templates.

What are the disadvantages of MailerLite?

Some reported disadvantages of MailerLite include: slow support response, buggy software, database migration issues.

What is MailerLite's overall user rating?

MailerLite has an overall rating of 4.4/5 based on 17 user reviews.

What type of tool is MailerLite?

MailerLite belongs to the following categories: Email marketing.

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