Microsoft Clarity

Website analytics powered by machine learning 📊

★★★★☆ 4.4/5 from 10 reviews

Screenshots and screen recording apps Website analytics AI Metrics and Evaluation

What is Microsoft Clarity?

Clarity by Microsoft is a web analytics product for webmasters. Session replays and heatmaps powered by AI and machine learning.

Pros & Cons

Pros

Free tier
Heatmaps
Conversion rate optimization
Data filtering
Disable cookies
Frequent updates
Google Analytics integration
Session recordings

Cons

Cluttered UI
Precise location data collection
Recording playback issues

Tool Details

Categories	Screenshots and screen recording apps, Website analytics, AI Metrics and Evaluation
Website	www.clarity.ms
Became Popular	December 13, 2018
Platforms	Web

Recent Reviews (8)

Megham Feb 6, 2024

★★★☆☆

I've used Clarity for my landing pages to record user sessions, one issue that I usually face is recording player is not that smooth, it pauses automatically sometimes and sometimes it won't play the video at all.

Recording playback issues

Aditya Oct 26, 2023

★★★★★

As a growth hacker 50% of my job is to optimize conversion rates. MS Clarity does bulk of the heavy lifting for me, I just hope it remains free forever. Hahaha.

Free tier Conversion rate optimization

David Jun 19, 2023

★★★★★

Fantastic, free tool that can show you how users interact with your site.

Free tier

7 Feb 26, 2024

★★★☆☆

This is a great free service that already allowed me to see and fix many web, android ( and even by proxy iOS ) bugs. The thing I absolutely hate about it is that it requires collecting precise location that my app does not need and I dont need when I am looking at screen recordings. There is no way to turn this data collection off and it would have been more useful to just be able to filter out the screen recordings that did not provide a location than force it. Or to at least collect non-precise location because that already gets you the city level information, where as its not really relevant for most app developers to know what part of San Jose, CA youre standing in when using their app.

Free tier Precise location data collection

Lore May 3, 2023

★★★★★

Clarity all the way, no Hotjar for my. Why would you pay so much money if you can have it all for free on Clarity. I know Hotjar has some more functionalities, but honestly Clarity gives me everything I need, easy to filter, a huge amount of data and the tool keeps improving week after week with new feature releases. Will stay a customer for a long time coming :)

Free tier Frequent updates Data filtering

Jan Apr 24, 2024

★★★★☆

The UI can feel a bit cluttered since I only use it occasionally but I appreciate the option to disable cookies for my SPA.

Disable cookies Cluttered UI

Rahul Jan 17, 2024

★★★★☆

Session recordings. Heat maps and Google Analytics integration are great features.

Heatmaps Session recordings Google Analytics integration

Nikhara Dec 6, 2023

★★★★★

Love Microsoft Clarity! it has been used to create our Infografix app (a free infographics generator).