Dovetail

The AI-first customer insights hub

★★★★☆ 4.4/5
FactScore™ 49.2
VS

Frill

Feedback, Roadmap and Announcements

★★★★★ 5.0/5
FactScore™ 52.1

Updated February 2026

Dovetail Frill
Rating 4.4★ 5.0★
Reviews 12 10
Pros 10 13
FactScore™ 49.2 52.1

FactScore™ Comparison

FactScore™ weighs both quality (rating) and popularity (reviews) for a fairer ranking than stars alone.

49.2
Dovetail FactScore™
👑
52.1
Frill FactScore™
★ Frill wins on FactScore™

Pros & Cons

Only in Dovetail — Pros

Centralized user insights Accurate transcription Centralized data gathering Searchable repository Accessible customer support Active Slack community Collaborative tagging Taxonomy approach Video conferencing integration Workspace-level tags

Both tools — Pros

Only in Frill — Pros

Feedback collection Product roadmap management Customer service Feature request management UI/UX design Customer engagement Frequent updates Upvoting system Community involvement Fair pricing Public pipelines Slack integration Status updates

Only in Dovetail — Cons

Interface changes Pricing structure changes Workspace deletion

Both tools — Cons

Only in Frill — Cons

Details

Dovetail Frill
Categories User research Project management software, Customer loyalty platforms, User research
Platforms Web Web
Became Popular August 29, 2017 May 6, 2021
Website dovetail.com www.frill.co

Who Should Pick Which?

Choose Dovetail if...

  • Centralized user insights
  • Accurate transcription
  • Centralized data gathering

Choose Frill if...

  • Feedback collection
  • Product roadmap management
  • Customer service

With a FactScore™ of 49.2 vs 52.1, Frill leads in community reception. Dovetail uniquely offers Centralized user insights and Accurate transcription, while Frill stands out for Feedback collection and Product roadmap management.

3

What Users Say

Dovetail

R
Ray Nov 11, 2024
★★★★★

We use Dovetail to centralize all our user insights and streamline our workflows. It has been invaluable in organizing user interviews and insights throughout our product development. We'll also le...

J
Jeremie Apr 30, 2024
★★★★★

I've used Dovetail in my community building work to gather customer facing data from calls to survey results and create reports for internal stakeholders. It helps to have a central place to gather...

R
Ray Jun 9, 2025
★★★★★

With Dovetail’s smart tagging and insight dashboards, turning raw feedback into a beautifully clear roadmap was effortless.

Frill

O
Omar Nov 17, 2024
★★★★★

Frill allows us to engage our user communities by gathering bug reports and feedback on ideas, upvoting confirmed roadmap milestones and updating statuses. We send Frill update notifications into S...

C
Carsten Mar 31, 2022
★★★★★

I love frill. We are using it for gathering feature requests from our customers and to show our roadmap. Excited to see more features and the updates in future! :)

J
Jason Mar 2, 2025
★★★★★

Frill provides an all-in-one solution for collecting user feedback, feature requests, and managing product roadmaps. It delivers value by creating a direct line to customer needs while transparentl...

Frequently Asked Questions

Which is better, Dovetail or Frill?

Based on FactScore™, Frill leads with a score of 52.1 vs 49.2. Frill has a higher rating of 5.0★ compared to 4.4★.

What are the pros of Dovetail compared to Frill?

Dovetail uniquely offers: Centralized user insights, Accurate transcription, Centralized data gathering, Searchable repository, Accessible customer support.

What are the pros of Frill compared to Dovetail?

Frill uniquely offers: Feedback collection, Product roadmap management, Customer service, Feature request management, UI/UX design.

Is Dovetail better rated than Frill?

Dovetail is rated 4.4★ from 12 reviews. Frill is rated 5.0★ from 10 reviews.

What is the FactScore™ of Dovetail and Frill?

FactScore™ weighs rating and review volume together. Dovetail scores 49.2 and Frill scores 52.1.

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